Welcome

As South Africa’s biggest and best baby and parenting expo, Durban MamaMagic®, The Baby Expo has all you could need, want and more from 0 – 5 years old, all under one roof. With the latest products and services, expert talks, amazing show specials, exciting competitions, live entertainment and so much more, it is no wonder that year on year we come out on top. Join in the magic and let us make your pregnancy and parenting journey just a little easier.

Happy Parenting!

Heart to Heart

The day I decided to live for no one else but you

“Hiiiii …” with a little, yet husky voice. Is all I look forward to when it’s home time. It’s amazing how quickly you have grown into a young, yet so little man. Holding you in my arms felt like magic.   A year later, all I can hear is stories when I get home of...

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Milestones Magazine

The dummy dilemma: should you use a dummy or not?

There’s a lot of controversy and confusion around whether babies should use dummies, and when. Paediatric sleep consultant Nicci Proome considers the issue from all angles. People seem to have a lot to say about the use of a dummy. However, the for and against camps...

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