MamaMagic The Baby Expo Joburg Winter

Thank you for attending MamaMagic, the Baby Expo. Be sure to download the expo guide to check out all the exciting exhibitors who featured at the Joburg Winter expo. Watch this space for more info on the Joburg Winter expo.

The Spring Collection

Stand: N68

We sell fabric animals on a spring, and handpainted wooden mobiles that are a delight to mothers and babies alike, and will keep your baby busy for indefinite periods of time. We also have the sweetest baby socks that will enhance any outfit for both boys and girls.

Tjaila Baby

Tjaila baby diaper bags are designed for practicality and functionality. The unique TjailaBaby change station feature offers convenience for quick diaper changing, diapers are dispensed from within the bag. Our bags all feature a clip-on stroller system and padded shoulder straps. The insulated waterproof pockets hold up to six bottles.

BuyAbility is a South African Online Store! Founded in 2017 and Based in Johannesburg! BuyAbility was established, with initiative and determination to make online shopping, even more convenient! Supplying Clothing, Kitchen Essentials and Home Décor - we have already evolved into making customized clothing, with no minimum order requirement!

JJ Cole

JJ Cole was started by a young dad, and since its beginning 13 years ago, JJ Cole has created and designed products with parents in mind – an exciting, fashionable yet functional line of high quality designer diaper bags. Visit our stand in the Baby City section.

Caboodle Bags

Stand: Baby City

The Caboodle range of leading designer bags combines practical features with good looks. The holder of several awards, this superb range of Caboodle Bags is designed by a mom for a mom, to suit your and your partner’s lifestyle, making sure that outings with your little one are hassle-free.


With Amniopad, you can monitor your leaks during pregnancy using a simple test which is safe for you and baby. Use Amniopad whenever you experience unidentified vaginal wetness. Amniopad, the only home screen test in South Africa can help you identify if the leak is due to your water breaking(amniotic fluid)or urine.

Salveo Biotechnology

Cord blood and tissue stem cells hold the promise to protect your child’s future health and life. Salveo Swiss Biotechnology – partly owned by Europe’s largest stem cell bank- puts this life-saving technology within reach of all expecting parents through cost-effective, world-class stem cell storage, governed to international standards.


Stand: Baby City

The Korbell Nappy Disposal System uses a triple-sealing system to ensure odour-free nappy disposal. This eliminates the need to frequently empty the bin by storing more nappies than most disposal systems on the market. The Korbell Nappy Disposal System converts into a practical and attractive everyday bin and is the best choice for your home. Visit the Baby City section.

Nestle Start Strong Stay Strong

Nestlé Start Strong Stay Strong is here to provide you with beneficial support and information for your baby’s optimal growth and development ensuring your little one gets the best start.

Swimtrainer South Africa

Stand: A10

The Swimtrainer “Classic” is an NRCS approved, three-stage learn-to-swim, swimming aid suitable for babies from three months old to kids eight years old. It places the user in a perfect position for them to learn the correct swimming style to ensure a successful lifelong positive relationship with the water.

Country Wood Treasures

Something Country Restaurant & Home Decor Shop is the factory outlet for Country Wood Treasures. We offer a large range of baby wooden accessories such as tie-backs, lamps, height charts. The product is available in a variety of themes and colours of your choice.


Stand: D12

Our passion is to design exclusive illustrations used on all our babygrows, T-shirts, bibs, dummy clips, accessories and posters for nurseries and kids’ rooms. We also specialise in customised character design used on our products for your little one.


Helping you make the best of early childhood development, Einsteinhands focuses on kinetic learning and makes use of the South African Sign language vocabulary to stimulate Whole-Brain Development. Ages 6mths-6yrs. Benefits: Motor skills development, communicate from 9 months, accelerates speech, promotes bilingualism, increases IQ scores and boosts confidence.


Modish was established in 2014 by a passionate mom of gorgeous Max and an excited mom to be. We aim to deliver high quality, innovative baby products such as the NumNum GOOtensil and the Lulujo muslin blankets to a discerning mom.

Belly Bandit

Belly Bandit® is the top post-pregnancy shape wear collection recommended by physicians, nurses, hospitals, doulas, fitness experts and of course, new moms.


Pop. Play. Sleep. Setting up and folding away this travel cot takes just seconds. Designed to be safe and strong but still superlight, this versatile cot can be used anywhere. Wherever your journey takes you, it is always the ideal place for your baby to play or sleep.


Amniopad can help Mums monitor any discharge or if their water has broken during pregnancy. FDA approved it is safe for Mum and baby. It changes colour to blue if water (amniotic fluid) has broken. Immediately consult your Doctor. V-Check also helps women check for discharges that are infections.

Magic Mesh & Cocobelt

Magic Mesh, the innovative cool car window shade for kids which blocks 70% of the sunlight whilst keeping them cool has fun designs to choose from. Magic Mat is an all in one silicone placemat and plate that suctions to the table and keeps mess to a minimum.


For more than 15 years, Bugaboo has inspired parents to explore the world. It’s hard to imagine walking down the street without seeing a Bugaboo stroller. Bugaboo products are sold in more than 50 countries world-wide. Bugaboo strive to inspire people with innovative yet timeless products that make life easier.

Family Care Children’s Books

Looking for a little Magic? Tired of boring TV? Throw your TV set away and install a lovely bookshelf on the wall. Then fill the shelves with lots of books, from Awesome Books by Family Care. “Those who don’t believe in magic will never find it.”

© Exposure Marketing 2018

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