MamaMagic The Baby Expo Cape Town

Bring your bumps, babies and toddlers to experience the magical world of parenting!

Enjoy over 150 exhibits, expert advice, kids entertainment, expo specials and prizes galore


26 – 28 October 2018
Friday – Sunday:
9am – 6pm
Sunday: 9am – 5pm



Convention Square, 1 Lower Long Street, Cape Town, 8001


R70 per Adult
NB.1 adult ticket permits 2 children under
10 years free. T’s & C’s Apply

MamaMagic The Baby Expo Cape Town

26 – 28 October 2018

Exhibitor Directory


Stand: Baby City

Bio-Oil is a specialist skincare product that helps improve the appearance of scars, stretch marks and uneven skin tone. Bio-Oil is the number one selling scar and stretch mark product in 11 countries, including South Africa. Its enhanced formulation, which contains the breakthrough ingredient PurCellin Oil™, also makes it highly effective for ageing and dehydrated skin.


Stand: Baby City

Chicco provides a comprehensive range of products for the new mother and her baby. Following extensive research, Chicco responds to consumer needs by providing all the products a mother might need throughout the various phases of her baby’s growth. The range includes everything for feeding, playing, travelling, hygiene and safety.

Rialto Foods – HiPP Organic

Stand: Baby City
We are passionate about our belief in organic foods for babies and toddlers. We only use the best organic ingredients to create wholesome and nourishing foods. The results are a delicious range of baby foods bursting with flavour and natural goodness, suitable for every stage of your baby’s development.

Lala + J

Stand: N40 Lala+j is a proudly South African kids' apparel brand. Styles are gender neutral, prints are naïve and bold embodying childlike nature, hand rendered and reproduced in small batches. Fabrics are cotton, breatheable and promotes PLAY.
Our end result is a beachy, sun-faded comfy, trendy line of fun for your mini!

Kiddy-Calm Bath Salts

Stand: D8
Award winning Kiddy-Calm is “An epic adventure of warm, fuzzy baths, bubbling with benefits for the whole fandamily”, manufactured using the finest quality Magnesium Sulphate and skin-friendly products.

Kids Cove

Stand: B25
Kids Cove is an exclusive children’s furniture, décor & linen store, selling
quality products at affordable prices. Our wide range of wooden furniture is handmade in Cape

Purity & Elizabeth Anne’s

Stand: Baby City
Purity & Elizabeth Anne’s range of uniquely fragranced baby products contain mild and gentle ingredients that soften and help protect baby’s skin and hair. They are dermatologically tested, and consultant dermatologist and paediatrician approved.

Play Go

Stand: Baby City
Play Go is the new kid on the block and is excited to be bringing quality items into the South African toy market! Keep your active little ones amused for hours with the Playgo range of toys designed to stimulate the senses and bring delight to playtime. Whether your child is playing alone or has a sibling to share with, Playgo encourages an interactive and sensory experience that promotes development.

NSRI Sea Rescue

Stand: C16

Help us save lives! And stand a chance to win R50 000 every month and R100 000 annually for supporting Sea Rescue. Please visit our stand to become part of this great cause.

Button & Bear

Stand: B25

Button & Bear baby goods are handmade mom essentials – every design from the concept, to the fabric and how the product is used, is initiated with mom and baby or toddler in mind.

Baby Shusher

The Baby Shusher is a small, compact, battery-operated device that makes a rhythmic shushing sound to soothe a fussy baby. The sound reminds the baby of in-utero noises and blood flow and engages their natural calming reflex, helping them to sleep peacefully. The Baby Shusher is ideal for home, nursery and travelling!

Aphrodite’s Garden

Stand: N12
Inspired by Aphrodite, who is said to be the Greek goddess of love, beauty, sensuality and procreation. Our all natural and halaal products are uniquely formulated massage and birthing oils, intimate lubricants, herbal tea blends, herbal sitz bath salt blends and nutritional snacks that promote lactation and wellbeing.

Ruby Melon

Stand: C13
Founded in 2009, Ruby Melon is a passion project that combines a knowledge of baby stimulation with a touch of flair. We love what we do and are proud to offer our growing range of pretty but practical baby and toddler developmental toys and nursery décor.

The Blue Box Pegasus Homeopathics

Stand: C4
The Pegasus Bluebox all-in-one natural medicine kit contains 28 homeopathic remedies to treat the whole family, including pets. It travels well and is easy-to-use, and treats colic, coughs and colds, teething, diarrhoea, ‘snotty nose syndrome’, injuries, sinusitis, etc. It’s safe in pregnancy, breastfeeding and newborn infants: every home should have one!

Sit Sit So Rocking Chair

Stand: D13
South Africa’s favourite rocking chair – Sit Sit So, boasting our signature “Chiro-Lumbar Backrest”, ensures a comfortable nursing experience for both mommy and baby, complete with raised armrests, removable slipcovers, custom colours and feeding accessories. Nationwide delivery can be arranged. Let us rock your world!

Tommee Tippee

Stand: Baby City
Tommee Tippee is the number one baby essentials brand in the UK and one of the fastest growing globally, loved by babies and recommended by generations of parents. Tommee Tippee is an award- winning brand offering design intuitive, innovative, stylish products to help parents embrace and enjoy the rollercoaster ride of bringing up their baby.

Double Trouble

Stand: B9
Double Trouble is the sole importer and retailer of the Double Trouble Twin and Single Prams that have been designed with safety, innovation and functionality as the key priorities. In partnership with the market-leading international brand, Maxi-Cosi, we have ensured that our products carry the highest safety standard from new-born to toddler.
Prima Baby

Prima Baby

Stand: A1
One of SA’s leading importers of the world’s famous baby brands, like Nattou with baby plush and bedding from Belguim, Oops: blocks, teethers and toys from Switzerland, Fisher Price: diaper bags, gift sets and plush, all our brands are tried and tested and all carry heavy stamps of moms approval.


The Caboodle range of leading designer bags combines practical features with good looks. Holder of several awards, the superb range of Caboodle Bags are designed by a Mom for a Mom to suit yours and your partners lifestyle, making sure that outings with your little one are hassle free.

Aphrodite’s Garden

Inspired by Aphrodite, who is said to be the Greek goddess of love, beauty, sensuality and procreation. Our all natural and halaal products are uniquely formulated massage and birthing oils, intimate lubricants, herbal tea blends, herbal sitz bath salt blends and nutritional snacks that promote lactation and wellbeing.

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